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Battle of the bubbly: how Champagne producers protect their brand
Some call it bubbly, some call it fizz... but almost all of us know it as champagne. Sparkling wine producers from the Champagne region here in France are spending millions each year to ensure their product is the only wine that is labelled as champagne. And as we found out, they're willing to stretch the principle to other products, including even perfume.
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