Latest update: 28/04/2009 

- auto industry - GM - layoffs - USA


GM to cancel Pontiac brand and slash more than 7,000 more jobs
Comments (1)

GM to cancel Pontiac brand

by Steve "Henbone" (not verified) - 01/05/2009 - 20:01

I own a 2005 Pontiac GTO and love it. I wouldn't get caught dead in an "old man’s" Buick. I think canceling Pontiac is a big mistake. Look at the age group the Buick line appeals to; it is an older demographic of GM loyalists. The Pontiac line draws a much younger, and necessary, crowd to GM that is interested in stylish cars with performance. As the older demographic passes on, sales will dwindle and GM will have lost the youthful market that should have stepped up to fill that gap leaving them even worse off a generation from now. What seems like a smart choice now will come back to haunt them!
~ Steve from Syracuse

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