Latest update: 12/05/2011 

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French champagne giant to plant vines in China

French champagne giant to plant vines in China

One of the world's largest champagne producers Moët Hennessy announced Thursday it is planning to plant its first vineyard in China. The champagne house will locally produce sparkling wine for the burgeoning Chinese market.

By News Wires (text)
 

AFP - Moet Hennessy, the wine and spirits arm of France's LVMH luxury group, said Thursday it was planting its first vineyard in China to produce a premium sparkling wine.

The 66-hectare (163-acre) vineyard will be planted as a joint venture with the publicly-owned agricultural development firm of the Ningxia Hui autonomous region in northwestern China.

The maker of Moet and Chandon champagne will build and own a facility near the vineyard to produce the high-end sparkling wine, which is to be sold locally under the Chandon label, LVMH said.

Moet Hennessy has produced top-end sparkling wine under the Chandon brand using traditional methods in California and Argentina.

China's rapid growth has made it key market luxury goods makers in recent years

Date created : 12/05/2011 
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something wrong with the picture....

by Samantha (not verified) - 04/08/2011 - 01:54

I am a Canadian,but this very word "Hui" means Islam in Chinese language. Ningxia as a province of China produces all kinds of wines, but this LVMH with Hennessy,in a "Hui autonomous region", an Islamic self-governed region（there are only 5 Islamic auto nomous regions in whole China）.....cultivates and produces bubbling wines,is it possible!

Champagne grapes in China

by Anonyme (not verified) - 17/05/2011 - 10:25

I guess they won't be permitted to call it Champagne so I spose it's will have to be something like 'Chinpagne' or something similar. Or do the Chinese already own that part of a France and their economy - after all they control pretty well everything else already.

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