Don't miss

Replay


LATEST SHOWS

EYE ON AFRICA

Togo : will president Faure Gnassingbe win a third 5-year term ?

Read more

MEDIAWATCH

Controversy reigns 100 years after the Armenian genocide

Read more

THE WORLD THIS WEEK

Migrant Deaths: Politicians Divided after Emergency EU Summit

Read more

THE WORLD THIS WEEK

The G-Word: Turkey and the Armenian Genocide

Read more

FRANCE IN FOCUS

What will the new French healthcare bill change?

Read more

#TECH 24

Space Special: Happy Birthday, Hubble!

Read more

FOCUS

Video: Meeting Marseille's Armenian community

Read more

REPORTERS

Saving French soldiers' WWI trench carvings

Read more

ENCORE!

Armenia, 100 years on

Read more

Culture

French champagne giant to plant vines in China

Text by News Wires

Latest update : 2011-05-12

One of the world's largest champagne producers Moët Hennessy announced Thursday it is planning to plant its first vineyard in China. The champagne house will locally produce sparkling wine for the burgeoning Chinese market.

AFP - Moet Hennessy, the wine and spirits arm of France's LVMH luxury group, said Thursday it was planting its first vineyard in China to produce a premium sparkling wine.

The 66-hectare (163-acre) vineyard will be planted as a joint venture with the publicly-owned agricultural development firm of the Ningxia Hui autonomous region in northwestern China.

The maker of Moet and Chandon champagne will build and own a facility near the vineyard to produce the high-end sparkling wine, which is to be sold locally under the Chandon label, LVMH said.

Moet Hennessy has produced top-end sparkling wine under the Chandon brand using traditional methods in California and Argentina.

China's rapid growth has made it key market luxury goods makers in recent years

Date created : 2011-05-12

  • WINE

    Champagne loses title as world’s favourite fizzy

    Read more

COMMENT(S)