Open

Coming up

Don't miss

Replay


LATEST SHOWS

WEB NEWS

Ukraine: web users call for international assistance

Read more

IN THE PAPERS

'I love the Socialists'

Read more

MEDIAWATCH

No strategy and a beige suit

Read more

AFRICA NEWS

South Africa: Four men found guilty of shooting Rwandan exile

Read more

THE WORLD THIS WEEK

The World This Week - August 29th, 2014

Read more

THE WORLD THIS WEEK

The World This Week - August 29th, 2014 (part 2)

Read more

BUSINESS DAILY

French Prime Minister calls on ECB to go further to help economy

Read more

WEB NEWS

France: fighting political corruption with transparency

Read more

WEB NEWS

Using the web to further the cause: ISIS vs USA

Read more

  • Iraqi forces free Armeli in biggest victory over IS militants since June

    Read more

  • Anti-government protesters storm Pakistan's state TV

    Read more

  • PSG trounce Saint-Etienne 5-0 with Ibrahimovic hat trick

    Read more

  • Putin calls for 'statehood' talks on eastern Ukraine

    Read more

  • Rescue efforts under way after French apartment block blast

    Read more

  • Poland marks 75 years since German invasion of WWII

    Read more

  • Israel appropriates large tracts of West Bank land

    Read more

  • Tension rises in Hong Kong as Beijing rejects open elections

    Read more

  • French police stop 'teenage jihadist' from flying to Syria

    Read more

  • Kidnapped Yazidi women 'sold to Islamists' in Syria

    Read more

  • Confusion reigns after Lesotho 'coup'

    Read more

  • France's Simon beats Ferrer to advance to last 16 in US Open

    Read more

  • French PM vows to safeguard 35-hour work week

    Read more

  • Inside Novoazovsk – the pro-Russians' latest conquest

    Read more

  • Filipino UN troops escape Islamists in Golan Heights

    Read more

  • Fugitive British killer returns to French psychiatric hospital

    Read more

Europe

Vatican hires Fox News journalist to improve PR strategy

Text by News Wires

Latest update : 2012-06-23

The Vatican has hired the Fox News correspondent in Rome as "senior communications adviser" to improve its public relations strategy as it copes with a scandal involving the leak of sensitive documents.

REUTERS - The Vatican has hired an American journalist from the Fox News Network and member of the conservative Catholic group Opus Dei to help improve its relations with the media, a senior Church source said on Saturday.

Greg Burke, Fox’s Rome-based roving correspondent for Europe and the Middle East, will become a "senior communications adviser" to the Secretariat of State, the key department in the Vatican’s central bureaucracy.

Burke, 52, a native of St Louis, Missouri, has been working for Fox for 10 years. Before that he worked for Time magazine in Rome for 10 years. He worked as a stringer for Reuters in Rome early in his career and has also written several books, one about an Italian soccer team.

The source said the Vatican was expected to announce the appointment soon.

Burke’s role - a revolution in the Vatican’s communications structure - will be similar to that of communications advisors in the White House.

He will report directly to the Vatican’s deputy secretary of state, Archbishop Angelo Becciu, the third-ranking person in the Vatican hierarchy. Father Federico Lombardi will remain spokesman.

Burke will become the only person in the Vatican’s communications structure with vast print and television experience from outside the sometimes insular world of Catholic media.

The Vatican’s spokesman, for example, has worked for Vatican Radio much of his career but never for non-Catholic media.

The last "outsider" to hold a senior position in the Vatican’s communications structure was Joaquin Navarro-Valls, who was a Spanish newspaper correspondent before the late Pope John Paul tapped him to become spokesman. Navarro-Valls was also a member of Opus Dei.

The pontificate of Pope Benedict, which began in 2005, has been mired in a difficult relationship with the media.

Just six days ago, the Vatican’s number two, Secretary of State Cardinal Tarcisio Bertone, accused the media of trying "to imitate Dan Brown" in their coverage of the VatiLeaks scandal.

The scandal involves the leak of sensitive documents, including letters written to Pope Benedict whose butler, Paolo Gabriel, was arrested last month after a large number of stolen documents were found in his home.

Bertone said the media were full of "pettiness and lies".

During most of Benedict’s papacy, the Vatican has effectively had no unified communications strategy, with various departments sometimes keeping each other in the dark about events.

Communications disasters for the Vatican have included the Pope’s decision in 2009 to lift the excommunication of a traditionalist bishop who was later discovered to have denied the full extent of the Holocaust.

Another public relations nightmare for the Vatican came in 2006 when Muslims around the world interpreted a speech by the pope at Regensburg, Germany as an attack on Islam.

Communications experts say the negative media impact of both could have been mitigated - or even avoided - if the Vatican had an effective public relations strategy that could have foreseen media reaction to some of its decisions.

 

Date created : 2012-06-23

  • VATICAN

    Pope's butler charged in ‘Vatileaks’ case

    Read more

  • VATICAN

    Vatican says child sex abuse must be reported

    Read more

  • Africa

    Pope denounces corruption on African tour

    Read more

COMMENT(S)