It all started out in the 1930s in a carpenter’s workshop in Denmark. Today, it is a global brand with 10,000 employees based around the world. You have probably played with their famous coloured plastic bricks at some point in your life. France 24 speaks to the man who heads up one of the world's oldest and most successful toy companies - Jørgen Vig Knudstorp, the CEO of Lego.
Russia recently joined the World Trade Organisation (WTO). But will it stick to the rules? France 24's Markus Karlsson asks Yaroslav Lissovolik. He's the Chief Economist of Deutsche Bank in Russia.
Companies around the globe are trying to big up their brands on sites like Facebook and Twitter. The research firm E-marketer says the social media advertising will be worth $10 billion next year. But Ed Keller, Chief Executive of the consulting firm Keller Fay Group, says advertisers should not put all of their eggs into one social media basket. He's also co-author of "The Face-to-Face Book", in which he argues that social media is not the king of the advertising hill.
Entrepreneur Jason Njoku's vision is simple - "Bringing Nigerian entertainment to a global audience, via the Internet" - and it's worked. iROKO Partners, the company he founded in 2010, is now the world's number one distributor of Nollywood films. It was Nigeria's fastest-growing internet company last year and Njoku has been earmarked by Forbes as one of the top ten young African millionaires to watch.
The head of the European Central Bank, Mario Draghi, had pledged to do "whatever it takes" to save the euro. He fuelled expectations the ECB would take immediate action to stem the crisis. Instead, investors were left disappointed after the ECB's latest meeting and stock markets plunged on the back of it. To help us understand this latest twist in the debt crisis, Markus Karlsson talks to Ken Wattret, Chief Eurozone Market Economist at BNP Paribas.
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