Known as Ukraine's "chocolate king", billionaire Petro Poroshenko owns Eastern Europe’s largest network of confectionery plants. A former Foreign Affairs and Economy Minister, Poroshenko explains why he actively supports the protest movement in Kiev and warns President Yanukovich that his country faces a tragedy if it doesn’t sign a free trade deal with the EU. He believes two-thirds of Ukrainians agree with the demonstrators and foresees that this spontaneous civil movement will not die out.
Programme produced in partnership with HEC Paris, Executive Education and the HEC Europe Institute
Ukrainian businessman and politician