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Competition, economic combat, merciless confrontation between companies, states... Presented by Markus Karlsson, every Saturday at 9.45 pm Paris time.

BEYOND BUSINESS

BEYOND BUSINESS

Latest update : 2014-03-04

Patriotic shopping: Does 'Made in France' sell?

Are you a patriotic consumer? Are you willing to pay more for your shopping if it's made in your home country? In France, the government has been lobbying citizens to opt for domestically-made products. The ambition is to boost French manufacturing and in the end reduce unemployment. But surveys have shown it's more expensive to buy French-made products, which makes it a tough sell. We take a look at the government's efforts to push "Made in France".

Report by Ali Laïdi, Sonia de la Forterie and Jean-François Vayer. 

By FRANCE 24

Our guests

Olivier Wajnsztok

Managing director and owner, AgileBuyer

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Archives

2015-05-11 sport

Winning the Games: What's the recipe for Olympic success?

The Olympics is a giant shop window for the host nation, providing priceless publicity.

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2015-04-25 Netherlands

Weed and work: Could cannabis legalisation bring an economic jolt?

The debate on whether to legalise marijuana, and the health hazards associated with the drug, is a divisive one, and there are many strong opinions. But in recent years there's...

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2015-04-11 Solidarity

Interest before profit: Making money by saving the world

The private sector is increasingly entering the humanitarian field, flipping the conventional model on how to make a buck.

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2015-03-28 Americas

Race of ideas: is the US pulling away from France?

French intellectuals have helped to shape critical thought and Western philosophy. And France and French academic institutions used to attract thinkers from around the world. But...

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2015-03-14 agribusiness

Knowledge is money: Business intelligence changes Burkina Faso's cotton industry

”Knowledge is power” is a well-known saying. But knowledge is also money. In Burkina Faso, West Africa, business intelligence is key for the local cotton industry.

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