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BEYOND BUSINESS

BEYOND BUSINESS

Latest update : 2014-03-04

Patriotic shopping: Does 'Made in France' sell?

Are you a patriotic consumer? Are you willing to pay more for your shopping if it's made in your home country? In France, the government has been lobbying citizens to opt for domestically-made products. The ambition is to boost French manufacturing and in the end reduce unemployment. But surveys have shown it's more expensive to buy French-made products, which makes it a tough sell. We take a look at the government's efforts to push "Made in France".

Report by Ali Laïdi, Sonia de la Forterie and Jean-François Vayer. 

By FRANCE 24

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Olivier Wajnsztok

Managing director and owner, AgileBuyer

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Archives

2015-02-14 Europe

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2015-01-31 investment

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2015-01-17 defence

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2015-01-03 France

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2014-12-20 gastronomy

Gastrodiplomacy: is French food losing its flair?

South Korea has done it, so has Peru and Indonesia. These countries have engaged in something known as gastrodiplomacy.

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