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Latest update : 2014-05-21

Advertising the EU Parliament: Mission impossible?

At the last EU elections in 2009, voter turnout dropped to an all-time low when only 43% of registered voters cast their votes. In a bid to try to engage with citizens, the European Parliament recently launched a Europe-wide information campaign called "Act, React, Impact". The Parliament has tried to insist on the crucial role it plays in the lives of EU citizens. But will it make a difference this time around at the polls? Or is advertising the EU Parliament mission impossible?

Programme produced by Mary Colombel

By Christophe ROBEET

Our guests

Isabelle DURANT

Belgian MEP, Group of the Greens

Christian de la Villehuchet

CEO, Havas Europe

Tim King

Editor, European Voice

Olivier Arifon

Professor of Information and Communication, ULB

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Archives

2017-03-19 Mark Rutte

What do the Dutch election results mean for the Netherlands and the EU?

In the Netherlands, the general elections saw the centre-right party of Prime Minister Mark Rutte, the VVD, retain the position of largest party in parliament. In second place...

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2017-03-19 Turkey

Are Turkey and the EU ready to sever relations?

In the past week, Turkish leaders have compared European countries to Nazi regimes. The Dutch and German governments stopped Turkish ministers from holding rallies on Turkey's...

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2017-03-11 Malta

Maltese FM expresses concern over elections in France

With Malta currently holding the rotating presidency of the EU, we speak to the country’s foreign minister, George Vella. He gives us his take on the migrant crisis, the future...

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2017-03-11 National Front party (France)

Where does the European Parliament's money go?

The European Parliament has an annual budget of €1.7 billion. In total, over 7,500 people work there, on a full- or part-time basis, including of course the EU's 751 MEPs. All...

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2017-03-04 Brexit

Brexit: When and how will it begin? And what will happen to EU citizens?

March is supposed to be the month that British Prime Minister Theresa May triggers Article 50, beginning the official withdrawal process of the UK from the EU. Brussels says the...

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