Hollywood and Bollywood may rule, but once a year attention reverts back to the nation that invented motion pictures. The 69th Cannes Film Festival features a potent mix of star-gazing and deal making, where shameless promotion meets high art and struggling arthouse filmmakers rub elbows with Hollywood high rollers. But why does Cannes matter so much? Beyond the box office, there's the enduring appeal and influence of what the French call the seventh art. Just how strong is cinema's soft power?
Produced by Charles WENTE, François WIBAUX and Van MEGUERDITCHIAN.