- FRANCE 24

21/01/2012 - BEYOND BUSINESS

Rum Wars: Pernod vs. Bacardi, the bitter trademark battle

A fierce battle is taking place in the Caribbean. This is not a Hollywood blockbuster with pirates, but rather a bitter legal fight between drinks-makers Bacardi and France's Pernod Ricard. Both of them are using the name "Havana Club" on their rum bottles, which has sparked a trademark war without precedent.

07/01/2012 - BEYOND BUSINESS

France Inc.: making the most of public property

The Eiffel Tower, the Louvre and the Sorbonne...there are many landmarks and names here in France that are internationally renowned. The French government appears to be growing keener to cash in on that brand recognition. It has set up an agency which is specialised in charging private companies to use government properties. It's just one example of how the French state is trying to earn a buck as a business.

24/12/2011 - BEYOND BUSINESS

Battle of the bubbly: how Champagne producers protect their brand

Some call it bubbly, some call it fizz... but almost all of us know it as champagne. Sparkling wine producers from the Champagne region here in France are spending millions each year to ensure their product is the only wine that is labelled as champagne. And as we found out, they're willing to stretch the principle to other products, including even perfume.

10/12/2011 - BEYOND BUSINESS

Faith and finance: how Brazil's churches compete

It's probably the last place you'd associate with words like "marketing" and "expansion plans". Churches are usually seen to be a world away from business and money-making. But in Brazil, religion appears to have become a market place - and competition between churches and temples is fierce.

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22/11/2011 - BEYOND BUSINESS

Homeland security: fighting terrorism and crime is big business

How has the fight against terrorism and crime turned into big business? Investors seem increasingly willing to flash their cash to get part of the action. It comes at a time when the security industry has grown in both size and scope. It now includes cyber security, as well as camera systems that can identify and track unwanted individuals.

05/11/2011 - BEYOND BUSINESS

Dangerous liaisons: how companies deal with NGOs

All publicity isn’t good publicity. We take a look at the relationship between big business and NGOs. Just like governments, companies are coming under tough scrutiny by charities and rights groups. How should executives deal with the unwanted attention? We focus on one example from India, where an NGO faced off with a global mining giant.

22/10/2011 - BEYOND BUSINESS

Renewable energy: France's wind power play

France is trying to become a wind energy powerhouse, investing 10 billion euros to build new turbines. The country is trying to catch up with other European nations, but will the investment be enough? In this edition of Beyond Business we look at what’s become a booming wind market.

08/10/2011 - BEYOND BUSINESS

Soul-searching: music industry under pressure to reignite growth

Global CD sales are tumbling, and it’s changing the face of the global music industry. The business is eyeing new ways to make money, and some are hoping rock festivals and live events will become the new cash cow.

24/09/2011 - BEYOND BUSINESS

The pesticide war

In this edition of Beyond Business, we ask if French farmers and wine growers are carrying a heavier burden than their Spanish peers. This follows claims that French rules on pesticides are much stricter. Some farmers flout the rules, and those who abide by them say they're being weighed down.

10/09/2011 - BEYOND BUSINESS

Mapping the future: are we running out of resources?

Are you ready for a world without oil? Our society is dependent on resources like it, but some experts warn we could be closer than you may think to running out. In this edition of the programme we ask if human ingenuity will get us out of trouble, and what we need to do to plan for tomorrow.