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Baguette-wielding superhero is Facebook sensation

4 min

An iconic photo of a man facing troops armed only with a baguette during Tunisian anti-regime protests in January has spawned a baguette-wielding superhero, Captain Khobza (bread, in Arabic), who has already attracted some 200,000 Facebook "friends".


AFP - Tunisia's dictator fell to an uprising touched off by a tragic young fruit vendor, but post-revolution leaders are kept in check by a comics superhero armed with a French baguette.

This unlikely champion has picked up the legacy of Mohammed Bouazizi, 26, who set himself on fire in December to protest at police harassment and triggered a wave of discontent still sweeping the Arab world.

Captain Khobza (bread, in Arabic) wears a red Superman cape, a mask and the traditional chechia hat. He has a cigarette dangling from his lips and carries a French baguette everywhere he goes.

"It's an image of a Tunisian who is not afraid," said one of his creators.

The clips, posted on Facebook, are produced several times a week and the page has already attracted close to 200,000 "friends".

There was no place for satire in Zine el Abidine Ben Ali's Tunisia, but Captain Khobza's sharpshooting humour takes full aim at a lingering tradition of media sycophancy.

His character was inspired by a picture shot on January 18 by an AFP photographer, at the height of the protests. It showed a lone man defying anti-riot police on a Tunis street with a baguette held like a machine gun.

Captain Khobza's appearance may be comical but, beyond the joke, his French baguette -- the ubiquitous bread introduced by Tunisia's former colonial ruler -- strikes a deep chord in the country's popular and political culture.

The picture was shot on Habib Bourguiba avenue, a central thoroughfare named after the former president whose regime was nearly felled in 1984 by so-called "bread riots" over the rising cost of basic food goods.

The subsequent repression was led by Ben Ali, and began his rise to power.

The unnamed baguette-toting protestor caught on film in January embodied an uprising that many saw as finally picking up where the 1984 riots left off.

"Based on this picture, we created a fictional character on Facebook, who talks like a Tunisian and has a sharp sense of humour," said one of Captain Khobza's creators.

Bread-wielding avenger

The clips have also spread fast on YouTube and Internet social networking sites but the team behind them is keen to remain anonymous.

The group of five young communications professionals, who call themselves "Baker 1, Baker 2, etc...", put episodes together on their free time.

"We meet at around 5:00 pm after work and sometimes we stay until three in the morning," said one.

And while the revolution may have unhinged one of the world's most entrenched dictators, Captain Khobza finds plenty to pick on with those who took over when Ben Ali fled to Saudi Arabia.

In one of the latest deliveries, Captain Khobza is the star guest on a TV show where the host and all the people interviewed on the street unanimously sing the praise of the channel's owner.

In this episode, Hannibal TV, a channel owned by Larbi Nasra and launched when Ben Ali was still in power, is the object of the bread-wielding avenger's scorn.

Its millionaire media boss was accused of broadcasting false information after Ben Ali's flight in a bid to facilitate his return. The channel is now a favourite target for Tunisians' newly-liberated anger.

Can Captain Khobza's vitriolic wit shift a media scene that has known nothing other than state-controlled journalism for half a century?

"We're trying to get things moving a little, to be spontaneous. But for the media to really change, it's going to take years," Baker 1 said.

"They're not changing as fast as Tunisian society is."

But he feels the post-December changes will not be undone. Even if the new freedom of tone unsettles some political parties, they appear to accept it as a fact of life in the new Tunisia, he argued.

"There was some criticism from supporters of the Ennahda Islamist movement (which was banned under Ben Ali), who took umbrage at the way we caricatured their leader Rached Ghannouchi.

"But our fans put them in their place," he said.

The buzz created by Captain Khobza is such that plans are afoot to scale up and create a regular television series.

In the meantime, a batch of 15 episodes could be aired in August during the holy Muslim fasting month of Ramadan, the time of the year when Arabs watch TV the most.

"It's not a done deal yet but we have several offers from Tunisian and Arab channels," said Baker 1, vowing full transparency on any contract.

"We'll publish all the figures. What's important to us is that we'll only sell episodes but not the concept.

"Captain Khobza is the property of all Tunisians."


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