Ralph Speth, CEO, Jaguar Land Rover

There are two face to Europe's car industry. Mass market brands like Peugeot and Fiat are still struggling with falling sales. But high-end brands are seeing growth, especially in markets outside Europe. Jaguar Land Rover is part of the latter category, and it's become a cash cow for its owner the Indian conglomerate Tata. Markus Karlsson talks to Ralph Speth, the CEO of Jaguar Land Rover