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Talking Europe

Tourism in the EU: Imagining brand Europe

The recent terror attacks in London and the migration crisis could make this year a difficult season for tourism in Europe. France remains one of the most visited countries in the EU, despite a drop in visitor numbers last year. However, other countries are also doing well: Bulgaria and Croatia, for example, have never attracted so many tourists. What can governments do to boost their economy and bring back tourists?

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Presented by Armen Georgian

Produced by Isabelle Romero and Anais Guérard

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