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18 January 2010 - FRANCE 24 iPad APP HITS 150,000 DOWNLOADS

Launched on the 3rd of April 2010, the FRANCE 24 app has been downloaded over 150,000 times across the world.

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With almost 50% of its audience based internationally, the United States, after France, represents the most important country in terms of downloads, followed by Belgium, Switzerland, Canada, the UK, Morocco, Japan, Germany and Italy.

 

Free of charge and available in 3 languages (French, English and Arabic), the application allows iPad users to directly access FRANCE 24’s three channels live.

 

In addition, an innovative mapping tool allows users to find news according to their location thanks to FRANCE 24’s automatic and geographical referencing of news articles and videos.

 

Finally, the FRANCE 24 application allows the user to access a vast catalogue of videos on demand in three languages (magazines, debates, special reports) and watch the latest newscast (updated every half hour) business report, world weather forecast and sports flash.

 

Building on its multimedia strategy – FRANCE 24 was the first international news channel to broadcast live on the iPhone – FRANCE 24’s iPad application will evolve in the coming weeks to include more features and new services.

 

 

The FRANCE 24 application in figures :

 

3 languages (English, French, Arabic)

 

150,000 downloads

 

3,000,000 pages viewed

 

50 % of users in France

 

50 % of users based internationally

 

 

The FRANCE 24 app for the iPad is available at the App Store.

 

About FRANCE 24 (www.france24.com):

FRANCE 24 is the first international news channel that offers a French perspective and sensibility on world events. It broadcasts worldwide on a 24/7 basis on three channels, in French, English and Arabic. FRANCE 24 can be accessed by cable, satellite, ADSL and mobile phone. The website www.france24.com is available in 3 languages (English, French and Arabic).

 

FRANCE 24 contacts:

Nathalie Lenfant – Tel.: +33 (0)1 73 01 24 11 - nlenfant@france24.com

Damien Amadou – Tel.: +33 (0)1 73 01 24 31 - damadou@france24.com

Amal Hmimed – Tél : 01 73 01 24 14 - ahmimed@france24.com

 

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